Idea
Studio City Macau has turned into an exciting and energising world of Japanese cartoons.
Background
Studio City is a hotel and casino resort in Cotai, Macau, China. It is Asia's first leisure resort to integrate television and film production facilities, retail, gaming and hotels.
Execution
In attempt to engage patrons traveling through a main thoroughfare at Studio City Casino in Macau, we developed a multiplayer experience in line with a robot and anime themed campaign, utilising the Microsoft Kinect hardware system to display on a huge curved screen. The experience was unmanned and users play the game using only their body movements.