Idea

Period Planet is a straight talking, body positive adventure into the world of puberty and periods. Players go on an immersive journey to learn more about puberty, periods and the reproductive system. Play now

Challenge

Conversations about puberty and menstruation can be seen as a daunting and stigmatised subject. Kotex had a mission to educate girls and boys around period health to communicate menstruating is a natural part of life that should be discussed openly, not hidden.

Gameplay

Our game is comprised of four environments on the planet, each hosting a unique game mechanic and topic. The experience covers: Puberty and Signs of Getting a Period, How the Uterus Functions, Phases of the Menstrual Cycle, and Period Products & Period Preparedness. Playing Period Planet is a voyage across a new world to fight stigma, collect knowledge, and bright life back to a planet turned lifeless due to ignorance.


Case Study

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